Seller's Guide

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Cover of “Selling your home with Stephanie Vogel,” a guide to preparing and navigating the home-selling process.

My Commitment to You

1
GETTING YOU IN THE DOOR
I will narrow down the homes that fit your unique wants and needs and get you in the door! Looking at dozens of homes every week, I can help you identify potential problems within a home.
2
HANDLING CHALLENGING CONVERSATIONS
When repairs or changes in price need to be made, I will be your guide and handle requesting any repairs or changes in price to the sellers.
3
STAYING ON TOP OF THE PAPERWORK
Buying a home involves many types of documentation. I have the experience and knowledge to navigate real estate contracts, ensuring that nothing is overlooked and that you truly understand what a paper means before ever signing on the dotted line.
4
ON YOUR SIDE
A buyer's agent will represent your best interests. With a pulse on the local market and a sound understanding of how various amenities affect the value of a home, I will make sure we submit a competitive offer on the right house for you.
5
NEIGHBORHOOD EXPERT
Working daily in neighborhoods with inspectors, contractors, and negotiating with sellers, I have the market knowledge you need to get the best results from your purchase. Understanding the local real estate market can go a long way when it comes time to make an offer on a house.
6
PROBLEM SOLVER
I will work hard to protect all of your interests and take on any issues that may arise throughout the entire process, hopefully making buying a home a fun and stress-free process.

WHY YOU SHOULD HIRE ME

PREPARING YOUR HOME

Just as first impressions are important when meeting people, they can also make or break a home sale. When potential buyers walk into your house, they will start to evaluate everything they see. Their impression will ultimately determine how much they're willing to offer on the property...or even if they'll be interested in buying it at all.

You wouldn't want your mother to come over when your house was dirty, would you? And you're not even trying to get her to shell out thousands of dollars for the place!

Buyers are easily distracted, and they will tend to focus on the negatives instead of the positives of each home they tour. Each dish left in the sink or dust bunny in the corner is going to detract from the perceived value of your home, which means a lower offer amount and more time on the market for you.

There are several reasons to complete repairs on your home before you put it on the market. Ultimately, buyers will pay more for a home to avoid the work of fixing it, and they will pay faster.

Moreover, any money you invest into repairs before you list - when you have time to price-shop and to use a little bit of elbow grease - will be far less than the quote from the home inspector or the concessions the buyers will want.

The good news is that most repairs are merely cosmetic and relatively inexpensive. Think of the things on your to-do list: that leaky faucet and the cracked bathroom tile were bothering you when you lived in the house, and they're going to bother the new owners too.

We advise on decluttering, making repairs/alterations that will help you gain financially, as well as show the home in its best possible form. Remember ... First Impressions Last a Lifetime. Rooms should appear spacious. Store any unnecessary pieces of furniture to allow for easy movement around the room and throughout the house.

STAGING YOUR HOME

Staging makes your house look and feel like a model home. It's the process of simplifying, rearranging furniture, adding decorative elements, and depersonalizing a home to maximize its appeal to buyers. The whole point of staging your house is to make it easy for prospective home buyers to envision themselves living in your home. To be successful, there are a few things you need to understand about what characteristics of a house are universally appealing to homebuyers.

83%

of buyers' agents said staging a home made it easier for a buyer to visualize the property as a future home.

67%

of top agents say that home staging helps a seller fetch more money for their house at resale.

40%

of buyers' agents cited that home staging had an effect on most buyers' view of the home.

PROFESSIONAL PHOTOGRAPHY

Over 95% of home buyers start their search online, so professional photography is imperative to selling a home! We hire a professional to come to take the best pictures and they are all completely edited to make sure your home is shown perfectly!

Aerial view of a coastal neighborhood and long sandy beach beside ocean waves and a waterway.

OPEN HOUSES

A lot of buyers like to look at a home without any pressure. This is what we call the "two step" buyer. Most of the time they start the process by going to the open house first, then follow up with a tour by their real estate agent.

White coastal home’s front porch with railings, steps, glass-paneled door, and palm plants.

STEPS I TAKE TO PREPARE

  • Posted on all major websites, including Zillow, Trulia, Realtor.com, and the local MLS
  • Several signs strategically placed around your neighborhood
  • Postcards/letters mailed to the area
  • Posted on our social media accounts
  • Social media ads
  • Advertised through Coldwell Banker Sea Coast Advantage

How Our Marketing Delivers Maximum Value.

Listed Where It Matters Most.

Your property is entered into the Regional Multiple Listing Service (MLS), giving it immediate visibility to thousands of licensed agents and active buyers searching in your area. This is the first and most important step in generating strong interest.

White paneled front door with glass sidelights, white columns, and dark gray entry steps.

Featured on ColdwellBanker.com.

Your listing is promoted on ColdwellBanker.com, a nationally recognized platform with a strong reputation and wide-reaching audience. This elevates your property's exposure and positions it among trusted listings across the country.

White-railed deck stairs bordered by pink and white flowers, overlooking water and a wooded shore.

Syndicated to All Major Home Search Websites.

Your home is showcased on top sites like Realtor.com, Zillow, Trulia, Homes.com, and more—reaching buyers wherever they're looking. This expansive digital presence helps generate more views, more interest, and better results.

Worker pressure-washes a paved surface beside shrubs.

Agent-to-Agent Networking and Promotion.

We actively promote your home within our extensive network of real estate professionals to increase visibility and attract qualified buyers. Leveraging strong industry relationships helps create momentum early in the listing.

Glowing outdoor string lights, with a large Edison-style bulb in the foreground.

SHOWING YOUR HOME

Modern open kitchen and dining area with sleek black accents, glass wine wall, and floor-to-ceiling windows.

NEGOTIATING THE OFFER

Did you know that there are three separate times to negotiate in the purchase contract? The first is when we negotiate the price and terms when the offer is first submitted. Second, there is an opportunity to negotiate during the buyer's inspection contingency. Last, during the buyer's appraisal contingency.

It is essential that you have an experienced, knowledgeable professional working on your behalf during this process. As your negotiation experts, we will use our expertise to work for you. Whom you choose to represent you matters.

Modern open kitchen and dining area with sleek black accents, glass wine wall, and floor-to-ceiling windows.

THE OFFER

Once you receive an offer, there are still several items that have to be handled properly. Making sure you properly disclose and obey all the terms of the contract are just a few of the important items. When we have an accepted contract, the escrow process begins. I help you every step of the way.

The Benefits of Offering a Buyer's Agent Commission

THE OFFER PROCESS

FINAL STEPS

Order the inspections

During the inspection period, an inspection may be scheduled with a reputable home inspector to do a thorough investigation of the home. Once this is complete, the inspector will provide the buyer with a list of findings.

Living room with facing gray sofas, a linear fireplace, and large sliding glass doors.

Order the Appraisal

The buyer's lender will arrange for a third-party appraiser to provide an independent estimate of the value of the house. The appraisal lets all parties involved know that the price is fair. The loan file then moves on to the mortgage underwriter.

Bright living room with a cream sectional, white coffee table, and open kitchen.

Negotiate Final Offer

Issues could arise after the home inspection, and those issues tend to result in another round of negotiations for credits or fixes.

  1. The buyer could ask for credit for the work that needs to be done.
  2. Think "big picture" and don't sweat the small stuff. A tile that needs some caulking or a leaky faucet can easily be fixed. We have a list of licensed professionals that can help with any repairs.
  3. Keep your poker face. The buyer's agent will be present during inspections and revealing your emotions or getting defensive could result in more difficult negotiations.
Worker pressure-washes a paved surface beside shrubs.

Scheduling Your Move

Bright entryway with a black front door, pale wood floors, and a dining area beside large windows.

AFTER SIGNING

  • Declutter! Sort through every drawer, closet, cupboard & shelf, removing items you no longer need or like.
  • Donate or sell items that are in good condition.
  • Get copies of medical records and store them with your other important documents.
  • Create an inventory of anything valuable that you plan to move.
  • Get estimates from moving companies.
Sailboat on choppy turquoise water beyond a sandy beach.

4 WEEKS TO MOVE

  • Schedule movers/moving truck.
  • Buy/find packing materials.
  • Start packing.
Dining room with a set wooden table, cream chairs, large windows, and a coffered ceiling.

2 WEEKS TO MOVE

  • Contact utility companies (water, electric, cable).
  • Change address: mailing, subscriptions, etc.
  • Minimize grocery shopping.
  • Keep on packing.
Ocean waves wash beneath a wooden pier onto the sandy shore.

1 WEEK TO MOVE

  • Buyer will complete their final walkthrough.
  • Finish packing.
  • Clean.
  • Pack essentials for a few nights in new home.
  • Confirm delivery date with the moving company. Write directions to the new home, along with your cell phone number.

CLOSING DAY

Styled shelf with a round wood-framed mirror, flowering branches, pale green vase, and stacked books.

CLOSING DAY

Closing day is the final step in selling your home. It's when you sign the paperwork, finalize details, and officially transfer ownership. The closing process typically takes four to six weeks, and during this time, the buyer's purchase funds are held in escrow to ensure a smooth transaction.

Open-plan kitchen and living room with white cabinetry, a pale sectional, and a green accent chair.

FINAL WALKTHROUGH

Buyers will do a final walk of the home within 24 hours of closing to check the property's condition. This final inspection takes about an hour. They will make sure any repair work that you agreed to do has been done.

They will be sure to:

  • Make sure all appliances are working properly
  • Run the water in all the faucets and check for any possible leaks
  • Open and close garage doors with an opener
  • Flush toilets
  • Run the garbage disposal and exhaust fans
Bright kitchen and dining area with navy cabinets, a light wood table, and large windows.

CLOSING TABLE

Who will be there:

  • Your agent (ME)
  • You
  • Closing Officer
Staged living room with a boucle armchair, sculptural decor, and pale herringbone flooring.

BRING TO CLOSING

  • Government-issued photo ID
  • Any other items requested by attorney or lender
Bright white kitchen with a large marble-look island, three pendant lights, and shaker-style cabinets.

CONGRATULATIONS

Once everything is signed and the paperwork is complete, and recorded with the Register of Deeds, you'll be handed over the keys and officially close the deal. Now it's time to look forward to your next chapter.

Work With Stephanie

Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact me today.

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