COMMUNICATION
COMMUNICATION
Communication is the key to positive relationships. To that end, I have a multi-faceted communication program with my Sellers which HOLDS ME ACCOUNTABLE to what I tell you I'm going to do. All Sellers in the Custom Listing and Service Plan receive weekly updates on marketing, showing activity, and feedback on their property.
MARKET PREPARATION
Buyers make decisions within seconds. I prepare your home to create an immediate, positive first impression by refining layout, minimizing distractions, and highlighting the features that matter most.
INNOVATIVE AND CREATIVE ...
I'm consistently sharpening our marketing swords by taking the latest and greatest marketing courses and attending seminars.
TARGET MARKETING
We have been utilizing target marketing on the internet. By doing so, your home is seen and shown more by likely buyers.
Just as first impressions are important when meeting people, they can also make or break a home sale. When potential buyers walk into your house, they will start to evaluate everything they see. Their impression will ultimately determine how much they're willing to offer on the property...or even if they'll be interested in buying it at all.
You wouldn't want your mother to come over when your house was dirty, would you? And you're not even trying to get her to shell out thousands of dollars for the place!
Buyers are easily distracted, and they will tend to focus on the negatives instead of the positives of each home they tour. Each dish left in the sink or dust bunny in the corner is going to detract from the perceived value of your home, which means a lower offer amount and more time on the market for you.
There are several reasons to complete repairs on your home before you put it on the market. Ultimately, buyers will pay more for a home to avoid the work of fixing it, and they will pay faster.
Moreover, any money you invest into repairs before you list - when you have time to price-shop and to use a little bit of elbow grease - will be far less than the quote from the home inspector or the concessions the buyers will want.
The good news is that most repairs are merely cosmetic and relatively inexpensive. Think of the things on your to-do list: that leaky faucet and the cracked bathroom tile were bothering you when you lived in the house, and they're going to bother the new owners too.
We advise on decluttering, making repairs/alterations that will help you gain financially, as well as show the home in its best possible form. Remember ... First Impressions Last a Lifetime. Rooms should appear spacious. Store any unnecessary pieces of furniture to allow for easy movement around the room and throughout the house.
Wash all windows and mirrors
Remove all pet-related items and food
Take personal items off the walls
All laundry is either put away or hidden
Take all trash out
Move all sensitive paperwork and medication to a secure area
Wash all windows and clean screens
Touch up paint
Move any extra vehicles from the DRIVEWAY
Display seasonal flowers and landscaping
Weed any flower beds
Clean front porch and secure any loose handrails
Staging makes your house look and feel like a model home. It's the process of simplifying, rearranging furniture, adding decorative elements, and depersonalizing a home to maximize its appeal to buyers. The whole point of staging your house is to make it easy for prospective home buyers to envision themselves living in your home. To be successful, there are a few things you need to understand about what characteristics of a house are universally appealing to homebuyers.
Staging makes the listing photos look phenomenal, attracting more buyers into the home
Staging allows buyers to envision themselves living in your home
Staging has been proven to get a higher price in a shorter time
Staging can take time to set up and take down after selling
Staging can be costly when hiring a professional stager company
If done poorly, staging may not be in the buyers' taste
of buyers' agents said staging a home made it easier for a buyer to visualize the property as a future home.
of top agents say that home staging helps a seller fetch more money for their house at resale.
of buyers' agents cited that home staging had an effect on most buyers' view of the home.
Over 95% of home buyers start their search online, so professional photography is imperative to selling a home! We hire a professional to come to take the best pictures and they are all completely edited to make sure your home is shown perfectly!
Listings with professional photos receive an average of 87% more views than their peers across all price tiers.
A home with one photo spends an average of 70 days on the market, but a home with 20 photos spends 32 days on the market.
Homes with professional photos have a 47% higher asking price per square foot.
A lot of buyers like to look at a home without any pressure. This is what we call the "two step" buyer. Most of the time they start the process by going to the open house first, then follow up with a tour by their real estate agent.
STEP 01
STEP 02
STEP 03
STEP 04
STEP 05
STEP 06
Did you know that there are three separate times to negotiate in the purchase contract? The first is when we negotiate the price and terms when the offer is first submitted. Second, there is an opportunity to negotiate during the buyer's inspection contingency. Last, during the buyer's appraisal contingency.
It is essential that you have an experienced, knowledgeable professional working on your behalf during this process. As your negotiation experts, we will use our expertise to work for you. Whom you choose to represent you matters.
Once you receive an offer, there are still several items that have to be handled properly. Making sure you properly disclose and obey all the terms of the contract are just a few of the important items. When we have an accepted contract, the escrow process begins. I help you every step of the way.
By offering a commission, you remove a financial hurdle for buyers who may not be able to afford their agent's fee. This makes your home more appealing and accessible to a wider range of buyers
Increased interest often means multiple offers. This competition gives you leverage to negotiate a higher sale price and better terms.
Buyers represented by agents tend to be more committed, which reduces the chances of deals falling through and ensures a smoother transaction.
More competition, serious buyers, and strong offers often lead to a higher final sale price and better contract terms, helping you get the most out of your home sale.
We will create a virtual walkthrough to give your listing an advantage over other listings by allowing buyers to see your home in more detail online.
FIRST OFFER SUBMITTED
ACCEPT THE OFFER
DECLINE THE OFFER
This happens if the seller thinks your offer isn't close enough to their expectations to further negotiate.
COUNTER
A counter-offer is when the seller offers you different terms. If this happens, you can:
ACCEPT THE OFFER
DECLINE THE OFFER
REPEAT
You can negotiate back and forth as many times as needed until you reach an agreement or someone chooses to walk away.
ACCEPTED
Once all parties agree on all the terms, you are officially under contract! CONGRATS!
Closing day is the final step in selling your home. It's when you sign the paperwork, finalize details, and officially transfer ownership. The closing process typically takes four to six weeks, and during this time, the buyer's purchase funds are held in escrow to ensure a smooth transaction.
Buyers will do a final walk of the home within 24 hours of closing to check the property's condition. This final inspection takes about an hour. They will make sure any repair work that you agreed to do has been done.
They will be sure to:
Who will be there:
Once everything is signed and the paperwork is complete, and recorded with the Register of Deeds, you'll be handed over the keys and officially close the deal. Now it's time to look forward to your next chapter.